让品牌更容易被 AI 平台读懂和引用
不同 AI 助手选择来源的方式不一样。这里先用中文给你一个入口；四个详细 playbook 保持英文原文，因为当前内容包是 en-only。
Your buyers now ask AI assistants - not just Google - what tools they should shortlist.
Each assistant chooses sources differently: ChatGPT leans on entity strength, Perplexity rewards fresh quotable content, Gemini inherits Google's index and schema signals, and Claude favors verifiable cited sources.
BrandGEO audits the technical and content gaps, gives you a deployable fix pack, and lets you re-verify after shipping. It does not claim to measure your live placement inside any assistant.
Start with a free AI visibility audit - no signup, results in about 30 seconds.
选择平台
Why platform-specific optimization matters
The instinct is to treat getting recommended by AI as one job. It is not. The assistants your buyers use are built on different retrieval stacks, index different slices of the web, and apply different thresholds before they will name a brand.
A change that lifts Perplexity readiness - publishing fresh, quotable, well-sourced answers - may barely move Gemini if your JSON-LD is broken and Google cannot resolve your organization entity. Effort spent in the wrong place looks like work without results.
To name your brand, an assistant generally has to be allowed to read your site, find and parse your key pages, trust that the entity behind them is real, and find a passage worth quoting.
What BrandGEO does across all four platforms
- Audit: a six-gate check across crawler access, discovery files, structured data, entity, extractability, and freshness.
- Fix pack: deployable files such as robots.txt lines, JSON-LD blocks, llms.txt, meta and canonical fixes.
- Re-verify: run the audit again after deployment to confirm the gap actually closed.
- Article generation: evidence-first articles and FAQs written to be extractable and quotable.
- BrandKit and competitor benchmark: a structured brand profile plus competitor URL audits.